{"id":18409,"date":"2024-01-29T06:21:21","date_gmt":"2024-01-29T06:21:21","guid":{"rendered":"https:\/\/nurdevs.com\/wp\/bonafide\/?post_type=projects&#038;p=18409"},"modified":"2024-02-19T00:08:00","modified_gmt":"2024-02-19T00:08:00","slug":"spl-international-campaign-ministry-of-sport","status":"publish","type":"our-work","link":"https:\/\/bonafideksa.com\/ar\/our-work\/spl-international-campaign-ministry-of-sport\/","title":{"rendered":"SPL International Campaign, Ministry of Sport"},"content":{"rendered":"<p>BONA FIDE took charge of conceptualizing and implementing the creative vision for the SPL campaign, which sought to highlight the Saudi Professional League and attract a broader fan base across regions such as the Middle East, South America, and other global areas. The campaign capitalized on the participation of non-Saudi players in the league by launching targeted advertisements in their home countries and encouraging fans to engage in a voting contest. The campaign achieved impressive results, generating over 244 million impressions and garnering 100,000 votes<\/p>\n","protected":false},"excerpt":{"rendered":"<p>BONA FIDE took charge of conceptualizing and implementing the creative vision for the SPL campaign, which sought to highlight the Saudi Professional League and attract a broader fan base across regions such as the Middle East, South America, and other global areas. The campaign capitalized on the participation of non-Saudi players in the league by [&hellip;]<\/p>\n","protected":false},"featured_media":18413,"template":"","meta":{"_acf_changed":false,"footnotes":""},"categories":[11],"tags":[],"class_list":["post-18409","our-work","type-our-work","status-publish","has-post-thumbnail","hentry","category-marketing"],"acf":[],"_links":{"self":[{"href":"https:\/\/bonafideksa.com\/ar\/wp-json\/wp\/v2\/our-work\/18409","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bonafideksa.com\/ar\/wp-json\/wp\/v2\/our-work"}],"about":[{"href":"https:\/\/bonafideksa.com\/ar\/wp-json\/wp\/v2\/types\/our-work"}],"version-history":[{"count":0,"href":"https:\/\/bonafideksa.com\/ar\/wp-json\/wp\/v2\/our-work\/18409\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bonafideksa.com\/ar\/wp-json\/wp\/v2\/media\/18413"}],"wp:attachment":[{"href":"https:\/\/bonafideksa.com\/ar\/wp-json\/wp\/v2\/media?parent=18409"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bonafideksa.com\/ar\/wp-json\/wp\/v2\/categories?post=18409"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bonafideksa.com\/ar\/wp-json\/wp\/v2\/tags?post=18409"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}